Be the business owner who leads a balanced, full life.

Coaching that helps you control business overwhelm so you can have time to enjoy all the things you love.

  • Double your revenue & protect cash

  • Lead effectively, communicate clearly

  • Reclaim the role of visionary

  • Create more joy in all areas of your life

You shouldn't have to pour all of your energy and time into your business.

Without systems creating predictability across the six key areas of your business, you will own a job, not a company.

Can you answer "yes" to any (or all) of these questions?

  • Most days tend to be filled with surprises, fire drills & chaos.

  • You worry constantly about growth & having enough cash.

  • It's becoming harder for you to innovate or be creative.

  • You aren't present with the people most important to you.

I get it, and I want to help.

As your business has grown, you may find yourself out of balance – working harder and giving up more time for the things you love. You may also be asking yourself, “Is the money worth the sacrifice?” After all, you created a business to help you achieve what you want in life, not take it over.

If this sounds like you, you aren’t alone. In my 16+ years of owning businesses, I’ve been there. What I’ve learned is this:

1. Systems control chaos.
2. Scaling requires a framework.
3. Driving all of it is listening to your inner wisdom and being grounded in your purpose.

The CoEqual coaching methodology helps you create predictable business success by installing proven systems and frameworks, balanced with inspirational coaching to rejuvenate your passion for what’s possible in life.

—Gayle Goodman Lynch, CoEqual CEO & Business Made Simple Certified Coach

Think of the six key areas of your business like an airplane.

If the parts of an airplane aren’t working efficiently, you risk a crash. The Business Made Simple curriculum helps optimize your plane so you can safely get to your destination.

  • Small groups (up to 12)

  • Invitation only

  • In-person and online

  • Comprised of coequals (seniority, experience, industry)

  • One-on-one coaching

  • Group or individual team coaching for C-level executives

  • Team workshops

  • Networking events

  • Online webinars

  • Self-guided version of Business Made Simple courses, with
    as-needed coaching

  • Gayle's meetings have been invaluable for my business growth. They let me step back from day-to-day operations, meet interesting people, and hear unique insights that I wouldn't have considered on my own. The simple act of having discussions about work-related issues we all face has helped me gain fresh perspectives on challenges and strategize for the future.

    Founder & CEO of a wellness company

  • After our discussion about blocked creativity, I took your journaling idea to heart and have been writing every single day. The results have been totally surprising! It’s gotten me back to painting, which is great, because I hadn’t been able to face the canvas in any serious way for a while.

    Founder & CEO of a creative services firm

  • Gayle organizes and manages each meeting so that members walk away with key learnings and some laughs, too! Members eagerly share resources and referrals, and we have become friends as we navigate our business challenges and celebrate successes. Gayle is the ultimate connector, and I highly recommend joining her groups!

    Founder & CEO of a communications firm

  • Gayle is an amazing connector and gatherer of people. She has a gift for creating spaces where people feel seen, heard and understood. I am so grateful she invited me to join the Consulting Peer Group.

    CEO & Social Media Influencer

How to work with me

Curious about where your business stands?

Let’s find out.

Click the link below to take a free My Business Report assessment and learn which of the six areas of your business are performing well and where you need to improve. You’ll also receive a customized plan to fix any weak points, which you can use to make changes.